The Sonoco Institute

The Sonoco Institute was created to exploit the synergies that exist between the graphic communications and packaging science departments. It is the only university program in the country with this one-of-a-kind multidisciplinary approach to packaging as a core competency.

Sonoco Institute News

Five Years of Thinking Outside the Box!

Please join us to celebrate the people and partners who provided the vision and the support to make the Sonoco Institute a reality!

Behind Clemson's 2014 TAGA Journal

TAGA (Technical Association of the Graphic Arts) is an international organization focused 
on the technical advancement of the graphics industry. Along with professional members, 
TAGA also has several student chapters at different universities around the world. These student 
chapters participate in an annual print competition in which each school designs produces a 

Clemson Students Participate in 48 Hour Repack

Clemson students complete in the 5th annual “48 Hour Re-Pack” Student Packaging Design Competition.

CU Packaging News - March 2014

You may be accustomed to receiving seminar and workshop announcements from us, but we thought you may also be interested to know more about what goes on here. Below is a link to our first newsletter. Inside you will find a few short articles about student projects, ongoing research, and new equipment at The Sonoco Institute.

Clemson Team Wins 48 Hour Repack Competition!

A team of 4 graduate students from Clemson University was awarded first place in the 2013 IOPP 48 Hour Repack Competition for their innovative dress shirt packaging design, “MPRESSED”. 

Student Group Finalists for 48 Repack Competition

A team from Clemson University placed in the top 3 in this year’s 48 Repack Student Packaging Design Competition. The goal of the competition is to create “smart design” packaging for everyday products.

Seminars in Full Swing

Spring seminar season at The Sonoco Institute of Packaging Design and Graphics is in full swing!

Clemson University at Flex2013

Faculty from the Sonoco Institute and the Graphic Communications department participated in the Flex2013 printed electroincs conference in Phoenix, AZ last week. They worked wth Cal Poly to put on a half day workshop, provide live demos at their booth during the show, spoke during two sessions, and had 2 entrees in the poster session. 

Announcing the 2013 Seminar Schedule

For 2013, we will be introducing several new seminars and workshops to meet industry demand, along with bringing back several favorites that have not been offered recently.

Clemson University at PACK EXPO 2012

Dr. Andrew Hurley discusses the Packaging Test Track: presented by Clemson University at PACK EXPO 2012 in Chicago.

Klöckner Pentaplast Eyetracking Study

Different packaging options can make an enormous difference to the bottom line, both through manufacturing costs and influencing a customer’s point of sale decision. A study for Klöckner Pentaplast of America Inc. was conducted in the CUshop™, a recreation of a shopping environment, to examine the differences in how customers shop for products when they have the option for either a clamshell package or a printed paperboard box.

Clemson Exhibit at PACK EXPO Explores Why We Buy

Clemson University Presents: The Packaging Test Track, sponsored by Esko, looks at packaging’s power over “buy or no buy”

2012 FTA Phoenix Challenge Competition

The FTA's Phoenix Challenge is an annual collegiate competition that occurs during the Spring FTA Forum. Clemson's 2012 team worked hard to win the Top Research Award in this year's competition. Read this article to find out more about the team and their products. Don't forget to check out the video of their process by clicking on the link at the end of the article.

CUshop™ Grand Opening

The Sonoco Institute of Packaging Design and Graphics at Clemson University celebrated the grand opening for the Consumer Experience Laboratory, CUshop™, this past Tuesday. The kick-off launched CUshop, a public service initiative, after years of research on how to best observe, study, and optimize the effectiveness of packaging from the standpoint of the consumer.

All eyes were on Clemson exhibit at PackExpo

The latest in eye-tracking technology was in focus at the Sonoco Institute of Packaging Design and Graphics’ exhibit, “The Consumer Retail Experience by Clemson University,” at PACK EXPO Las Vegas 2011

PackExpo 2011: CUShop

Come check out the Sonoco Institute in Las Vegas this week at PackExpo 2011. We have moved the entire CUShop customer experience lab out west and are running eye-tracking studies on participants of the show. Stop by and "See What Your Customers See!"

Coming Soon: Prepress Workflow Automation Seminar

Coming in Spring 2012, the Sonoco Institute of Packaging Design and Graphics will introduce a new seminar geared at optimizing and automating the prepress workflow. Attendees will examine methods of mapping their workflow, how to identify areas for improvement, and then go hands-on with various technology solutions. Lecture topics will discuss integration with an MIS, communicating between systems, and JDF.

Silver Nano Ink Conducts at 660fpm

The Sonoco Institute was awarded a contract to benchmark inks and processes for printing electronic components from FlexTech Alliance in July of 2010. Since being awarded the contract, Dr. Liam O’Hara has been heading up all necessary research and testing. Research started with hand proofing inks and baking samples in ovens in order to center the inks for conductivity. Now the research has moved to our Omet VaryFlex web press for testing. This press has the capability to run flexography, gravure, and rotary screen printing processes, which will all be used in order to find the benchmarks for printing electronic components.